Santani is a globally acclaimed wellness resort, located in Kandy, Sri Lanka. Santani came with a well-established philosophical structure, namely Human Sustainability, that pointed the company, products and the entire brand towards a singular goal. The existing brand identity contained several skeuomorphic elements and visual complexities that neither scaled well, nor translated well on digital platforms. The primary goal of identity designed by The Nescius for Santani was to increase versatility while retaining the clean, modernist look that Santani was famous for.
The new mark, takes the form of a softened golden ratio while retaining the lotus from the previous mark to reduce complexity and allow for better scaling. To mirror Santani's position as an eco-resort, and recycle, The Nescius reused the left over components of the previous mark to create a distinctive pattern than helps tie the identity together.
The Team worked with founder and CEO, Vickum Nawagamuwage as well as third-party suppliers, to identify, define and solve for the new direction the company had chosen to take.